Artefacts

Magnesia S. Pellegrino

Artefact Type:

advertising poster

Description:
These advertising posters designed for Magnesia San Pellegrino, a famous Italian brand of magnesia, devise a creative representation of the product they are advertising, using an imaginative and colourful figurative style typical of Depero's art.

Date Start:
1928
Date End:
1930
Author:
> Mr Fortunato Depero (known as 'effeDi')
Product Brand:
> Magnesia San Pellegrino
Current Location:
> Mart
Current Location:
> Rovereto
Technique:
> Typography

Tags: Cultural modernity Social modernization Contemporary Art Avant-gardism Volumetry Public or civic sphere Mechanical reproduction Aesthetic theorization Aesthetic modernity