Fiat 500 La vetturetta del lavoro e del risparmio
- Artefact Type:
-
advertising poster
- Description:
- Sironi's advertising card for the Fiat 500, establishing a connection between the commercial product and the regime by juxtaposing an image of the car with that of Remus and Romulus suckling the She-Wolf, thus evocating the myth of the creation of Rome, associated with the Fascist regime.
- Date Start:
- 1935
- Author:
- > Mario Sironi
- Product Brand:
- > Fiat
- Current Location:
- > Raccolta delle stampe Achille Bertarelli
- Current Location:
- > Milan
Monumentalism Nationalism Assent Volumetry Collectivity Media manipulation Totalitarian realism Popular culture Totalitarian consent